Pizza Box Advertising

Mangia Media in New York State does some awesome looking pizza box ads. Now, according to Promo Extra!, the e-mail newsletter of Promo magazine, Mangia has developed talking pizza boxes that are being used by the TBS Superstation in 12 markets across the country to promote TBS Saturday Night college football. When opened, the boxes play a 12-second audio clip complete with cheering and details on how to tune in. What will they think of next?