Be Careful with That Web Address

It's no big deal whether its a dot com or dot org site, right? Wrong, according to what just happened in the vice presidential debate. It seems that Veep Cheney cited the Fact Check Web site, although he said FactCheck.com instead of FactCheck.org, a nonpartisan site run by the University of Pennsylvania's Annenberg Public Policy Center. Here's an AP article on the snafu, which caused a ton of traffic to the wrong site, which graciously provided a redirect. So the next time you promo a Web site, especially with all the domain extensions now available, be sure to say the right one -- dot com, dot org, dot net, dot us, dot dot dot...!