Nurses Calendar

The 2005 calendar features nurses from the state of Nebraska. But it's not what you think. These nurses are men. According to the Nebraska Hospital Association, the "Nebraska Men in Nursing 2005" calendar aims to bend gender stereotypes about nurses and recruit more men into the female-dominated profession. The calendar features the men in their work attire, such as nursing scrubs, air ambulance uniforms or shirts and ties. Pictures of them with gear from their hobbies - tools, guns, pets, bikes, jogging strollers, all-terrain vehicles, golf clubs and water skis - offer a glimpse of their lives outside of work. According to the Nebraska Center for Nursing, Nebraska has more than 26,000 registered nurses and licensed practical nurses, and about 1,100 of them are men. Nationally, nurses are in high demand, and a growing number of men are joining the profession. Calendars aren't a new promotional item, but it's the "twist" on this one that has helped generate national news coverage, and most likely, help increase sales.